SAP Business One Sales & CRM
The sales side of an ERP: quotes and pricing, order processing, customer and account management, post-sale service, and sales reporting on shared master data.
SAP Business One provides solid sales functionality covering most mid-market requirements. It is not a core differentiator, but it handles standard workflows effectively.
What's in SAP Business One sales & CRM
The sales & CRM scope SAP Business One ships, grouped as the product itself organises it.
Other capabilities21
Will SAP Business One meet your other capabilities needs? Build your requirements and perform a full analysis.
Build my requirements →SAP Business One Sales & CRM screens
What sales actually looks like in SAP Business One.
The SAP Business One Evaluation Kit
An independent assessment of SAP Business One — strengths, gaps and real pricing — plus a requirements template you can score its sales against alongside every other system on your shortlist.
SAP Business One Evaluation Kit
2026 Edition · PDF guide + XLSX template
ERP Research
- Buyer's guide (PDF): SAP Business One independently assessed — where it is strong, where it is not, and what it actually costs
- Requirements template (XLSX): weight your requirements and score vendors side by side
- Structured by module, so sales sits alongside the rest of your scope
- The questions to put to the vendor and to implementation partners
SAP Business One Evaluation Kit
SAP Business One add-ons & integrations
Extend SAP Business One with best-of-breed software that integrates with it:
Sales — strength by vendor
| Vendor | Strength | Best for | Starting price | Implementation | Actions |
|---|---|---|---|---|---|
 | ★★★ strong | Fast-growing mid-market companies wanting unified cloud ERP | $99/user/mo | 4–9 months | |
 | ★★★ strong | Mid-to-large companies in the Microsoft ecosystem | $50/user/mo | 6–14 months | |
 | ★★★ strong | Midsize companies wanting unlimited users and flexible cloud ERP | Custom | 4–8 months | |
 | ★★★ strong | Process manufacturers (food, chemicals, pharma) needing batch/formula control | Custom | 8–15 months | |
 | ★★★ strong | Small businesses and startups wanting affordable, modular ERP | $24.90/user/mo | 1–4 months | |
 | ★★★ strong | Professional services firms already on Salesforce | $100/user/mo | 3–7 months | |
 | ★★★ strong | Manufacturers and distributors already on Salesforce wanting native ERP | $150/user/mo | 4–8 months | |
 | ★★★ strong | Micro and small businesses — especially project-based service firms — that want ERP breadth without an implementation project | $24.90/user/mo | Hours to days (self-serve) |
Evaluating sales on SAP Business One
What to put in front of the vendor before you commit.
- 1Order processing depth: allocation, backorders, partial shipments, returns
- 2Pricing sophistication — contract, volume and margin-based discount approval
- 3Quote-to-order workflow automation and real-time stock visibility
- 4How much customer management the module really has, versus needing Salesforce or HubSpot alongside it
- 5Customer self-service portal capabilities
SAP Business One starts at $95/user/mo with a typical total cost of $50K–$250K and a 3–6 months implementation.
Full SAP Business One pricing breakdown →SAP Business One implementation partners
Firms with proven SAP Business One delivery experience — start here rather than an open RFP.
Birchman
PlatinumBracknell, United Kingdom
Birchman is a UK founded business transformation and IT consultancy specialising in SAP and ERP solutions. We're a Global SAP Platinum Partner and the primary UK member of United VARs, the world's largest alliance of SAP solution providers, giving us access to local expertise and delivery capability in 80+ countries. We help organisations plan, migrate to and thrive on SAP Cloud ERP (S/4HANA), whether that's moving off legacy ECC6, running a phased cloud migration or optimising an existing SAP landscape. Our services cover the full transformation lifecycle: strategy and target operating model design, ERP implementation, data analytics, cloud infrastructure, application development, and IT governance. We back this with industry specific accelerator packages for Mining, CPG, and Professional Services, drawing on 20+ years of sector experience. Over that time, we've built a reputation not just for delivering transformation projects but for steadying them. Brought in when a project needs a safe pair of hands to see it through to a successful outcome. It's why so many customers trust us with their most critical digital transformation and SAP work. We measure our success by our customers', helping them get the most out of their SAP investment, not just at go-live but for years afterwards. Our Application Management Services and ongoing consultancy keep that relationship going, with continuous improvement built in as standard. We're big enough to lead complex, global transformation projects and boutique enough to still care about every client we work with.
Products: SAP Cloud ERP (S/4HANA) Public & Private, Business Technology Platform, Implementation
View profile →
delaware
PlatinumLondon, United Kingdom
SAP Platinum Partner and global Platinum Reseller — one of just eleven worldwide — and one of twelve RISE with SAP Validated Partners. Winner of the 2024 SAP Pinnacle Award for SAP BTP customer value and the SAP Partner Award 2026 for Partner Industry Innovation. 5,000+ professionals across 38 offices in 20+ countries support the full SAP lifecycle, from S/4HANA and RISE with SAP implementations to application managed services for 250+ AMS clients globally. The UK practice, established in Bristol in 2017, spans 200+ consultants across SAP and Microsoft technologies.
Products: SAP S/4HANA Public Cloud, SAP S/4HANA Private Cloud, SAP S/4HANA On-Premise
View profile →
Softengine
PlatinumWoodland Hills, United States
Softengine has implemented SAP Business One for small and mid-market companies since 1996. Nearly 30 years, 200+ implementations, and a 98% client retention rate over five years. Our expertise is operational. Manufacturers, distributors, food and beverage producers, construction firms, field service teams and oil and gas operators – businesses where lot traceability, job costing, warehouse throughput and shop floor visibility decide whether an ERP project succeeds or stalls. Where standard SAP Business One falls short, we built our own. WMS+ for warehouse management. Container Management for import heavy distribution. Softengine Processing for seafood. Manufacturing Solutions for production. Web Portals for customer self service. All native SAP Business One extensions, developed and supported in house. Denver Glass standardized seven companies and cut roughly a week off month-end close. Baronet Coffee retired a 30 year old ERP and consolidated 12 tools into one source of truth. Turkana Food gained real time inventory visibility across its distribution operation. We also deploy SAP Business One on our own secure hosted cloud, so infrastructure is one less vendor to manage. Woodland Hills, California. Serving clients across North America.
Products: SAP Business One
View profile →
TEKROI PRIVATE LIMITED
PlatinumHyderabad, India
TEKROI Private Limited is a Hyderabad-based SAP Business One partner operating under SAP PartnerEdge (Sell & Service). Founded in 2020 by Venkata Siva Reddy Polu and Anitha Vennapusa, the firm rests on a founding team whose first SAP Business One go-lives date back to 2005 — more than 20 years of practice and over 350 implementations delivered across roughly 30 countries, spanning India, Nepal, East and Southeast Asia, the Middle East, Africa, the UK and Europe, and the Americas. A team of 60+ consultants, developers and support engineers works from the company's Innovation Hub in Bowenpally, Hyderabad, with a second office in Kathmandu, Nepal. Services cover new SAP Business One implementations on both SQL Server and HANA, SQL-to-HANA migration, cloud subscriptions, post go-live support and AMC, analytics, and IoT integration. Delivery is organised into 32 industry-specific solutions — 25 of them manufacturing verticals — including pharmaceutical API and formulation, chemicals and blending, food and confectionery, cement, steel and natural stone, cables and LED, automotive and two-wheeler CKD assembly, aerospace and defence components, medical devices, pre-engineered buildings, construction and EPC projects, trading and distribution, retail, healthcare services, agri warehousing and logistics, and technology services. TEKROI also develops TEKAI, an AI layer that connects assistants such as Claude, ChatGPT and Perplexity to live SAP Business One data. SAP featured TEKAI in its global AI Partner Innovations playbook as one of only four Generative AI solutions for SAP Business One worldwide, and the only one from an Asia-based partner. The company name captures its approach: TEK for technology, ROI for return on investment.
Products: SAP Business One, SAP Business One AI MCP Connector, SAP Business One on HANA
View profile →SAP Business One Sales & CRM FAQ
Is SAP Business One's CRM comparable to Salesforce or HubSpot?
No — SAP Business One's CRM is built-in and moderate in depth, covering business partner records, sales opportunities, activities, and campaign management, but it's not a dedicated CRM platform. Companies with complex marketing or sales-engagement needs often run Salesforce or HubSpot alongside SAP Business One's ERP-native CRM.
Does SAP Business One track sales opportunities and pipeline?
Yes. SAP Business One manages opportunities through configurable stages with pipeline and forecast reporting, letting sales teams track deal progression and win/loss trends directly against the same business partner records used for orders and invoicing.
Can SAP Business One run marketing campaigns?
SAP Business One includes basic campaign management for planning marketing campaigns and tracking business partner responses, but it's aimed at simple outreach tracking rather than the automation, segmentation, or email marketing features of a dedicated marketing platform.
Does SAP Business One log customer activities and calls?
Yes. SAP Business One's activities management lets users log calls, meetings, tasks, and other interactions against a business partner record, giving sales and service teams a shared history alongside that customer's orders and invoices.
Other SAP Business One modules
Explore SAP Business One by industry & company size
More on SAP Business One Sales & CRM
SAP Business One ERP — Modules & Review
Explore SAP Business One ERP modules, pricing, and capabilities.
PricingSAP Business One Pricing & Costs
Compare SAP Business One pricing, licensing, and implementation costs.
Comparison