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Boomi

by Boomi · CRM Integration

Cloud-native iPaaS connecting ERP, CRM and applications at scale

Updated August 2026 · By the ERP Research Editorial Team · Independent and vendor-neutral.

Works with
NetSuiteSAPOracleMicrosoft Dynamics 365
Deployment
Cloud, On-premise
Company size
Mid-market, Enterprise
Pricing
Quote-based
Founded
2000
Headquarters
Conshohocken, Pennsylvania, USA

Overview

Boomi is a cloud-native integration platform as a service that pioneered the iPaaS category with its AtomSphere platform. It provides a unified environment for application integration, API management, master data management, data preparation, and AI-powered automation, used to connect ERP, CRM, and other enterprise systems.

For CRM-to-ERP scenarios, Boomi offers a low-code visual designer and a large library of connectors to synchronize accounts, contacts, orders, invoices, and product data between CRMs like Salesforce and Dynamics and ERPs such as NetSuite, SAP, and Oracle. Its master data hub helps maintain a consistent golden record of customers and products across systems.

Boomi runs distributed runtime engines called Atoms that can be deployed in the cloud or on-premise, supporting hybrid integration. Originally acquired by Dell and now owned by private equity firms Francisco Partners and TPG, Boomi serves a large enterprise and mid-market customer base.

Screenshots & demo

Demo video from the vendor's YouTube channel. Screenshots sourced from Boomi.

Modules & capabilities

Boomi covers 17 of 51 capabilities we track in this category (+1 partial)

33%
  • Account and contact management
    Not evidenced
  • Lead capture and management
    Not evidenced
  • Deal and opportunity tracking
    Not evidenced
  • Visual pipeline management
    Not evidenced
  • Custom objects and fields
    Not evidenced
  • Duplicate detection and data managementMaster data hub with matching and deduplication
    Core strength

“Not evidenced” means our research found no public documentation of this capability — the vendor may still offer it. Confirm on a demo.

Common use cases

  • Integrating CRM and ERP across a hybrid landscape
  • Synchronizing Salesforce with NetSuite, SAP, or Oracle
  • Maintaining golden records of customers and products
  • Managing APIs and EDI alongside application integration
  • Connecting cloud and on-premise systems via Atoms
  • Automating order-to-cash data flows
  • Standardizing enterprise-wide integration on one platform
  • Improving data quality across connected systems

Strengths & considerations

Strengths

  • Pioneered the iPaaS category with AtomSphere
  • Distributed Atom runtime supports cloud and on-premise execution
  • Unified platform spanning integration, API, MDM, and EDI
  • Very large connector library and enterprise scale

Considerations

  • Quote-based pricing oriented to mid-market and enterprise
  • Breadth of platform can be complex to learn and govern
  • Realizing full value often requires integration expertise

ERP integrations

SAPBoomi for SAP
iPaaS template
Bi-directionalAccountsOrdersInvoices

Boomi advertises a dedicated "Boomi for SAP" solution among its 2,000+ prebuilt connectors; no store.sap.com certified listing evidenced.

NetSuiteBoomi NetSuite connector
iPaaS template
Bi-directionalAccountsOrdersInventory

Featured connector solution per Boomi's own site; no suiteapp.com listing evidenced.

Oracle Fusion CloudBoomi Oracle connector
iPaaS template
Bi-directionalAccountsOrders

Part of Boomi's broad prebuilt connector library; specific Oracle Cloud Marketplace listing not independently verified in this pass.

Microsoft Dynamics 365Boomi Dynamics 365 connector
iPaaS template
Bi-directionalAccountsOrders

Part of Boomi's broad prebuilt connector library; specific AppSource listing not independently verified in this pass.

Connector details independently verified against vendor marketplaces and documentation; last checked 2026-08-11.

Pricing

Model
Quote-based
Free trial
Yes

Subscription based on connectors, Atoms/runtime, and platform modules; free trial available Get an independent shortlist with pricing guidance below.

Technical & security

Hosting
SaaS (multi-tenant) with distributed Atom runtimes for hybrid
Data residency
US, EU, APAC
Compliance
SOC 2, ISO 27001, GDPR, HIPAA
Mobile app
No
Languages
English

About the vendor

Founded
2000
Headquarters
Conshohocken, Pennsylvania, USA
Employees
~2,000
Ownership
Private (Francisco Partners and TPG)

Alternatives to Boomi in CRM Integration

Boomi — frequently asked questions

What is AtomSphere?

AtomSphere is Boomi's cloud-native integration platform, and Atoms are its distributed runtime engines that execute integrations in the cloud or on-premise.

Can Boomi connect CRM and ERP?

Yes, Boomi offers a large connector library and visual designer to synchronize CRMs like Salesforce with ERPs such as NetSuite, SAP, and Oracle.

Who owns Boomi?

After being owned by Dell, Boomi was acquired by private equity firms Francisco Partners and TPG in 2021.

Does Boomi do more than integration?

Yes, the platform also includes API management, master data management, data preparation, and B2B/EDI capabilities.

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