NewStore
by NewStore, Inc. · Retail
Cloud omnichannel platform unifying mobile POS, OMS, inventory and clienteling for store retail.
Updated August 2026 · By the ERP Research Editorial Team · Independent and vendor-neutral.
- Works with
SAP
NetSuite- Deployment
- Cloud
- Pricing
- Quote-based
- Founded
- 2015
- Headquarters
- Boston, Massachusetts, United States
Overview
NewStore is a cloud-based omnichannel retail platform that unifies point of sale, order management, inventory and clienteling into a single mobile-first system for store operations. Store associates run the platform on iPhone, replacing traditional fixed POS terminals with a mobile checkout, endless-aisle and clienteling app. The company says it is trusted by 95+ global retail brands, concentrated in fashion, footwear and specialty retail.
The product is organized around a shared data model spanning mobile point of sale, cloud order management, real-time store inventory, omnichannel store fulfillment (BOPIS, ship-from-store, returns/exchanges) and clienteling. NewStore Payments adds Tap to Pay on iPhone for contactless checkout without separate card terminals. A REST API architecture connects the platform to existing retail systems, and NewStore lists certified integration partners spanning ERP (SAP, NetSuite, Infor), payments (Adyen, Stripe), tax (Avalara, Vertex), e-commerce platforms (Shopify Plus, Magento, commercetools) and a network of systems-integrator partners.
NewStore was founded in 2015 by Stephan Schambach, who previously founded Intershop and Demandware (acquired by Salesforce in 2016). The company is headquartered in Boston, Massachusetts, and has raised institutional funding from investors including General Catalyst, Activant Capital and Salesforce Ventures, with Salesforce also making a strategic investment in 2020. In 2022, NewStore acquired Highstreet Mobile to add native consumer mobile apps to its platform.
Screenshots & demo
Screenshots sourced from NewStore, Inc..
Modules & capabilities
NewStore covers 17 of 56 capabilities we track in this category (+1 partial)
30%- Item, vendor & cost managementNot evidenced
- Product & merchandise hierarchyNot evidenced
- Multi-vertical / multi-country / multi-format supportNot evidenced
- Promotional calendar managementNot evidenced
- Stock ledger & financial closeNot evidenced
- Sales audit & POS discrepancy resolutionNot evidenced
“Not evidenced” means our research found no public documentation of this capability — the vendor may still offer it. Confirm on a demo.
Common use cases
- Replacing fixed POS terminals with iPhone-based mobile checkout across a store fleet
- Launching buy-online-pickup-in-store and ship-from-store to sell through store inventory
- Giving store associates a single app for checkout, clienteling and inventory lookup
- Consolidating order management across e-commerce, stores and call center on one platform
- Equipping associates to message customers and track cross-channel purchase history for personalized selling
- Running endless-aisle purchases when an item is out of stock at the register
- Rolling out a new omnichannel platform quickly across a multi-brand or multi-region store fleet
Strengths & considerations
Strengths
- Mobile-first architecture built for iPhone rather than fixed POS terminals, including native Tap to Pay support
- Single shared data model spans POS, OMS, inventory, fulfillment and clienteling rather than bolting together separate modules
- Founded by Stephan Schambach, who previously built Intershop and Demandware (acquired by Salesforce)
- Native consumer mobile apps added via the 2022 Highstreet Mobile acquisition
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Rate itERP integrations
SAP Store listing for NewStore's mobile-first store solution (fulfillment, inventory task execution, clienteling, POS) built on SAP Business Technology Platform.
NetSuite listed as a NewStore technology/ERP partner and named in NewStore's own "Certified ERP integrations" feature bullet, but no marketplace listing or connector docs could be located to confirm a productized SuiteApp.
Infor listed as a NewStore technology/ERP partner and named in NewStore's own "Certified ERP integrations" feature bullet, but no marketplace listing or connector docs could be located.
Connector details independently verified against vendor marketplaces and documentation; last checked 2026-08-20.
Pricing
Full NewStore pricing breakdown — cost at 25/100/500 seats, competitor rates & FAQs
No pricing is published; NewStore requires a demo request/sales conversation to obtain a quote. Get an independent shortlist with pricing guidance below.
What does NewStore cost?
NewStore prices by quote, like most of this category. Here is what actually drives your number — and what to ask before you get one.
8 of the 12 vendors we track in this category publish no list price at all.
Technical & security
- Hosting
- SaaS (multi-tenant, AWS-hosted)
- Mobile app
- Yes
About the vendor
- Founded
- 2015
- Headquarters
- Boston, Massachusetts, United States
- Ownership
- Private (backed by General Catalyst, Activant Capital and Salesforce Ventures)
Alternatives to NewStore in Retail
NewStore — frequently asked questions
What ERPs does NewStore integrate with?
NewStore lists SAP, NetSuite and Infor as named ERP integration partners on its partner ecosystem page, alongside e-commerce platforms like Shopify Plus, Magento and commercetools, payment processors Adyen and Stripe, and tax engines Avalara and Vertex.
Does NewStore replace traditional POS hardware?
Yes. NewStore's mobile POS runs on iPhone and supports Tap to Pay on iPhone for contactless payments, so stores can check customers out without separate payment terminals.
Who founded NewStore and when?
NewStore was founded in 2015 by Stephan Schambach, who previously founded Intershop and Demandware (acquired by Salesforce in 2016). The company is headquartered in Boston, Massachusetts.
Is NewStore pricing published?
No. NewStore does not publish pricing; prospective customers must request a demo and go through a sales conversation to get a quote.
What kind of retailers use NewStore?
NewStore says it is trusted by 95+ global brands, with named customers concentrated in fashion, footwear and specialty retail, including Marine Layer, Veronica Beard, Clarks, Burton and G-Star Raw.
Compare NewStore head-to-head
The Retail Buyer's Guide
Before you commit to NewStore, see how it sits against the 12 retail systems we track — on capability, ERP integration depth and what each one actually charges for.
Retail Buyer's Guide
12 systems compared · 2026
ERP Research
- NewStore compared side-by-side with 11 alternatives
- ERP integration checklist — what to verify before you shortlist
- The pricing questions that change the quote
- A NewStore evaluation brief, included with the guide
Retail Buyer's Guide
Get pricing for NewStore
NewStore doesn't publish a price. Tell us your ERP, seat count and must-haves and we'll come back with an independent view of what it should cost you — and which alternatives are worth quoting alongside it.