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Fluent Commerce

by Fluent Commerce · Retail

Cloud-native distributed order management for omnichannel retailers.

Updated August 2026 · By the ERP Research Editorial Team · Independent and vendor-neutral.

Works with
SAP
Deployment
Cloud
Company size
Mid-market, Enterprise
Pricing
Quote-based
Headquarters
The Rocks, NSW, Australia

Overview

Fluent Commerce is a cloud-native distributed order management system (OMS) built for retailers, DTC brands, distributors and other omnichannel sellers. The platform centralises order orchestration, inventory visibility and store fulfillment so brands can promise accurate delivery dates, source orders from the lowest-cost or fastest location, and fulfil from warehouses, stores or third-party partners without replacing their existing ERP or commerce stack.

The product is organised into modules: Fluent Order Management (the core order lifecycle and orchestration engine), Fluent Big Inventory (a real-time, multi-channel available-to-promise inventory hub), Fluent Order Promising (delivery/pickup date estimates shown at browse and checkout), Fluent Store (pick, pack, ship and click-and-collect tooling for store associates), and Fluent Analytics (GenAI-assisted KPI and issue tracking). Order Management Experience (OMX) is a low-code layer for building custom workflows and UI screens on top of the platform, and Fluent Connect is an AI-assisted integration layer intended to shorten connector build time.

Fluent Commerce sells into brands that run commerce platforms (Shopify, Salesforce Commerce Cloud, commercetools, BigCommerce, Spryker and others) and enterprise ERPs side by side, positioning the OMS as the orchestration layer that sits between the two rather than a replacement for either. It was named a Leader in the Forrester Wave for Order Management Systems, Q1 2025, and lists customers including PUMA, L'Oreal, LVMH brands, ALDO Group, HEMA, Freedom, Woolrich, Breitling and Psycho Bunny.

Modules & capabilities

Fluent Commerce covers 18 of 56 capabilities we track in this category (+2 partial)

32%
  • Item, vendor & cost management
    Not evidenced
  • Product & merchandise hierarchy
    Not evidenced
  • Multi-vertical / multi-country / multi-format support
    Not evidenced
  • Promotional calendar management
    Not evidenced
  • Stock ledger & financial close
    Not evidenced
  • Sales audit & POS discrepancy resolution
    Not evidenced

“Not evidenced” means our research found no public documentation of this capability — the vendor may still offer it. Confirm on a demo.

Common use cases

  • Centralising inventory visibility across web, app and store channels for an omnichannel retailer
  • Displaying accurate delivery and click-and-collect dates at checkout to reduce cart abandonment
  • Routing orders to the lowest-cost or fastest-fulfilling location, including split shipments
  • Rolling out ship-from-store and store-based click-and-collect without rebuilding store systems
  • Coordinating multi-brand, multi-country order management for a group with several retail banners
  • Managing drop-ship and marketplace vendor orders alongside owned-inventory orders
  • Reducing order cancellation and oversell rates by keeping ATP data in sync across channels

Strengths & considerations

Strengths

  • Cloud-native, API-first architecture positioned as a MACH-aligned OMS rather than a legacy monolith
  • Modular product line (Order Management, Big Inventory, Order Promising, Store, Analytics) sold as a coherent platform rather than one monolithic order module
  • Named a Leader in the Forrester Wave: Order Management Systems, Q1 2025
  • Positioned explicitly as a layer that sits alongside an existing ERP and commerce platform rather than replacing either

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ERP integrations

SAPFluent Commerce ERP connectivity
Open API
Varies by connectorInventoryOrders

SAP is listed as a Fluent Commerce technology partner; Fluent's own ERP page positions itself as extending, not replacing, existing ERPs via its REST/GraphQL API and Fluent Connect integration platform. No named SAP connector or marketplace listing found.

Connector details independently verified against vendor marketplaces and documentation; last checked 2026-08-20.

Pricing

Full Fluent Commerce pricing breakdown — cost at 25/100/500 seats, competitor rates & FAQs

Model
Quote-based
Free trial
No

No published price points; the vendor directs prospects to a demo/sales conversation. Forrester's OMS Wave report is quoted on the vendor's pricing page as describing Fluent's pricing as straightforward, without unpleasant surprises. Get an independent shortlist with pricing guidance below.

What does Fluent Commerce cost?

Fluent Commerce prices by quote, like most of this category. Here is what actually drives your number — and what to ask before you get one.

  • Data volumerows synced, storage consumed or compute used — usage-metered rather than seat-based (2 of 12 vendors here).
  • Implementation & onboardinga one-off setup fee on top of the subscription, quoted against your scope (2 of 12 vendors here).

By submitting, you agree that ERP Research may share your details with matched ERP implementation partners, who may contact you about your enquiry. Privacy policy

8 of the 12 vendors we track in this category publish no list price at all.

Technical & security

Hosting
SaaS (multi-tenant, cloud-native microservices)
Mobile app
No
Languages
English, French

About the vendor

Headquarters
The Rocks, NSW, Australia

Alternatives to Fluent Commerce in Retail

Fluent Commerce — frequently asked questions

What does Fluent Commerce do?

Fluent Commerce is a cloud-native distributed order management system (OMS) that orchestrates orders, inventory availability and fulfilment across a retailer's channels and locations. It sits alongside a brand's commerce platform and ERP rather than replacing either.

Does Fluent Commerce replace an ERP system?

No. Fluent Commerce is positioned as an orchestration layer that extends an existing ERP's inventory and order data to handle omnichannel sourcing, promising and fulfilment logic that legacy ERPs typically aren't built to do at commerce speed.

What are the main Fluent Commerce products?

The platform is split into Fluent Order Management (core orchestration), Fluent Big Inventory (real-time ATP inventory hub), Fluent Order Promising (delivery/pickup date display), Fluent Store (in-store pick/pack/ship tooling) and Fluent Analytics (KPI monitoring).

How is Fluent Commerce priced?

Pricing is quote-based; the vendor does not publish price points and directs prospects to a demo or sales conversation.

Which commerce platforms does Fluent Commerce integrate with?

The vendor documents connectors for commerce platforms including Salesforce Commerce Cloud, Shopify, BigCommerce, commercetools, Spryker and Elastic Path, alongside carrier, payment/tax and customer service system connectors.

Compare Fluent Commerce head-to-head

Free PDF · Vendor-neutral · No sales calls

The Retail Buyer's Guide

Before you commit to Fluent Commerce, see how it sits against the 12 retail systems we track — on capability, ERP integration depth and what each one actually charges for.

Retail Buyer's Guide

12 systems compared · 2026

ERP Research

  • Fluent Commerce compared side-by-side with 11 alternatives
  • ERP integration checklist — what to verify before you shortlist
  • The pricing questions that change the quote
  • A Fluent Commerce evaluation brief, included with the guide
Free Download

Retail Buyer's Guide

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