Yellowfin BI
by Yellowfin · Embedded BI
Embedded analytics, dashboards, and automated data storytelling for applications.
Updated August 2026 · By the ERP Research Editorial Team · Independent and vendor-neutral.
- Works with
NetSuite
SAP- Deployment
- Cloud, On-premises
- Company size
- Mid-market, Enterprise
- Pricing
- Quote-based
- Founded
- 2003
- Headquarters
- Melbourne, Australia (Idera HQ in Austin, Texas, US)
Overview
Yellowfin is a business intelligence and embedded analytics platform that combines dashboards, automated insight discovery, and data storytelling in a unified architecture. Founded in 2003 in Melbourne, Australia, Yellowfin was acquired by Idera, Inc. in 2022 and now sits within Idera's developer-tools portfolio, with a strong emphasis on embedding analytics into software products.
The platform brings together several capabilities: action-based dashboards for real-time monitoring, automated data discovery (Signals) that proactively detects changes and anomalies, natural-language query, and a Stories feature that lets users build narrative, report-style content combining text and visualizations. This data-storytelling and automated-discovery focus is a distinguishing aspect of Yellowfin versus dashboard-only tools.
Yellowfin is frequently used by ISVs and application teams that want to embed white-label analytics into their products, offering broad customization, theming, and APIs. It connects to a range of databases and data sources and can be deployed in the cloud or self-managed.
Screenshots & demo
Demo video from the vendor's YouTube channel. Screenshots sourced from Yellowfin.
Modules & capabilities
Yellowfin BI covers 19 of 45 capabilities we track in this category
42%- Drag-and-drop dashboard/report authoringDrag-and-drop dashboard and report builderSupported
- Interactive filtering, drill-down and cross-filteringInteractive filters and drill-throughSupported
- Broad chart and visualization libraryWide range of chart types and custom visualizationsSupported
- Mobile-optimized dashboardsNot evidenced
- Geospatial / map visualizationsNot evidenced
- Pixel-perfect / paginated report layoutsCanvas for pixel-perfect, designed layoutsSupported
- Narrative data storytellingCore strength
“Not evidenced” means our research found no public documentation of this capability — the vendor may still offer it. Confirm on a demo.
Common use cases
- ISVs embedding white-label analytics into their software products
- Automated monitoring of business metrics with Signals alerts
- Narrative, report-style data storytelling for executives
- Self-service dashboards over operational and ERP-backed data
- Natural-language querying for non-technical users
- Multi-tenant analytics for application customers
- Scheduled broadcast of reports to stakeholders
Strengths & considerations
Strengths
- Combines dashboards, automated discovery (Signals), and storytelling in one platform
- Strong data-storytelling and narrative-reporting capabilities
- Embedded/white-label focus backed by Idera's developer-tools portfolio
Considerations
- Smaller market presence than the largest BI platforms
- Pricing is quote-based
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Rate itERP integrations
No native NetSuite connector; Yellowfin connects via a database, warehouse or ODBC source populated from NetSuite.
No native SAP connector found; SAP data is typically staged into a database/warehouse source that Yellowfin then connects to.
Connector details independently verified against vendor marketplaces and documentation; last checked 2026-08-11.
Pricing
Full Yellowfin BI pricing breakdown — cost at 25/100/500 seats, competitor rates & FAQs
Subscription pricing quoted by sales; commonly licensed for embedding/OEM scenarios. Cost is driven by users, deployment model, and embedding scope. Get an independent shortlist with pricing guidance below.
What does Yellowfin BI cost?
Yellowfin BI does not publish a price. This is the going rate across the 3 embedded BI vendors that do — use it to sense-check the quote you get.
Technical & security
- Hosting
- SaaS (cloud) or self-managed
- Data residency
- US, EU, Australia
- Compliance
- SOC 2, GDPR
- Mobile app
- Yes
- Languages
- English, and others
About the vendor
- Founded
- 2003
- Headquarters
- Melbourne, Australia (Idera HQ in Austin, Texas, US)
- Employees
- Part of Idera
- Ownership
- Private (subsidiary of Idera, Inc.)
Alternatives to Yellowfin BI in Embedded BI
Yellowfin BI — frequently asked questions
Who owns Yellowfin?
Yellowfin was acquired by Idera, Inc. in 2022 and operates within Idera's developer-tools portfolio.
What is distinctive about Yellowfin?
It unifies action-based dashboards, automated insight discovery (Signals), and data storytelling (Stories) in one platform, with a strong embedded/white-label focus.
Is Yellowfin used for embedded analytics?
Yes. It is widely used by ISVs to embed white-label analytics into applications, with APIs, theming, and multi-tenant support.
Compare Yellowfin BI head-to-head
The Embedded BI Buyer's Guide
Before you commit to Yellowfin BI, see how it sits against the 13 embedded BI systems we track — on capability, ERP integration depth and what each one actually charges for.
Embedded BI Buyer's Guide
13 systems compared · 2026
ERP Research
- Yellowfin BI compared side-by-side with 12 alternatives
- ERP integration checklist — what to verify before you shortlist
- The pricing questions that change the quote
- A Yellowfin BI evaluation brief, included with the guide
Embedded BI Buyer's Guide
Get pricing for Yellowfin BI
Yellowfin BI doesn't publish a price. Tell us your ERP, seat count and must-haves and we'll come back with an independent view of what it should cost you — and which alternatives are worth quoting alongside it.