Domo
by Domo · Embedded BI
Cloud BI platform with dashboards, apps, and ERP data connectors.
Updated August 2026 · By the ERP Research Editorial Team · Independent and vendor-neutral.
- Works with
NetSuite
SAP
Microsoft Dynamics 365- Deployment
- Cloud
- Company size
- Mid-market, Enterprise
- Pricing
- Quote-based
- Founded
- 2010
- Headquarters
- American Fork, Utah, United States
Overview
Domo is a cloud-native business intelligence and data experience platform that connects, transforms, visualizes, and acts on data in one place. It combines a large library of prebuilt connectors, an integrated ETL layer (Magic ETL), data warehousing, and a dashboarding and app-building environment, aiming to cover the full pipeline from raw data to decision without stitching together separate tools.
The platform supports building interactive dashboards (cards), low-code data apps, and embedded analytics for both internal users and external customers via Domo Everywhere. It includes AI and data-science features, automated alerts, and a mobile-first experience. Domo is delivered as multi-tenant SaaS and uses a consumption/credit-based commercial model where all features and unlimited users are available, with cost tied to platform usage.
Domo was founded in 2010 by Josh James (previously co-founder and CEO of Omniture) and is headquartered in American Fork, Utah. It went public on the Nasdaq in 2018 under the ticker DOMO.
Screenshots & demo
Demo video from the vendor's YouTube channel. Screenshots sourced from Domo.
Modules & capabilities
Domo covers 26 of 45 capabilities we track in this category
58%- Drag-and-drop dashboard/report authoringInteractive cards and dashboardsSupported
- Interactive filtering, drill-down and cross-filteringDrill paths and filteringSupported
- Broad chart and visualization libraryWide range of chart typesSupported
- Mobile-optimized dashboardsMobile-first dashboard experienceSupported
- Geospatial / map visualizationsNot evidenced
- Pixel-perfect / paginated report layoutsNot evidenced
- Narrative data storytellingNot evidenced
“Not evidenced” means our research found no public documentation of this capability — the vendor may still offer it. Confirm on a demo.
Common use cases
- End-to-end pipeline from ERP/SaaS connectors to dashboards in one platform
- Executive and operational dashboards with mobile access
- Building low-code data apps on top of business data
- Embedding white-label analytics for external customers via Domo Everywhere
- Automated alerting on KPI thresholds and anomalies
- Blending finance, sales, and operations data for unified reporting
- Self-service natural-language querying with AI assistants
Strengths & considerations
Strengths
- All-in-one stack: connectors, ETL, warehousing, BI, and apps in one platform
- Consumption/credit-based pricing with unlimited users
- Strong mobile-first experience
- Domo Everywhere for embedded and white-label distribution
Considerations
- Consumption/credit-based pricing can be hard to predict for high-usage workloads
- Pricing is not publicly listed and requires sales engagement
ERP integrations
Domo advertises NetSuite among its 1,000+ prebuilt connectors in the Domo Appstore, but a dedicated public connector documentation page could not be independently verified in this pass.
Domo advertises SAP among its prebuilt connector library, but a dedicated public connector documentation page could not be independently verified in this pass.
Domo advertises Microsoft Dynamics 365 among its prebuilt connector library, but a dedicated public connector documentation page could not be independently verified in this pass.
Connector details independently verified against vendor marketplaces and documentation; last checked 2026-08-11.
Pricing
Consumption/credit-based model with unlimited users; customers commit to pools of credits via annual or multi-year contracts. Cost is tied to platform usage (primarily data-related activities). Not publicly listed; quoted by sales. Get an independent shortlist with pricing guidance below.
Technical & security
- Hosting
- SaaS (multi-tenant)
- Data residency
- US, EU, and additional regions
- Compliance
- SOC 2, SOC 3, ISO 27001, HIPAA, GDPR
- Mobile app
- Yes
- Languages
- English, and others
About the vendor
- Founded
- 2010
- Headquarters
- American Fork, Utah, United States
- Employees
- ~1,000
- Ownership
- Public (NASDAQ: DOMO)
Alternatives to Domo in Embedded BI
Domo — frequently asked questions
Does Domo include data integration and ETL?
Yes. Domo bundles 1,000+ connectors, Magic ETL transformation, and data warehousing alongside its dashboarding and app-building tools.
How is Domo priced?
Domo uses a consumption/credit-based model with unlimited users; customers buy pools of credits and cost is tied to platform usage. Pricing is quoted by sales.
Can Domo embed analytics for external customers?
Yes, via Domo Everywhere, which supports embedded and white-label analytics with row-level security.
Evaluating Embedded BI?
Tell us your ERP and requirements and we'll send an independent shortlist — including Domo and the best-fit alternatives — with honest pros and cons.