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HiBob (Bob)

by HiBob · HCM Extensions

All-in-one HR platform connecting core HR, payroll, benefits and finance data.

G2 4.5 · 2,335Capterra 4.6 · 177

Updated August 2026 · By the ERP Research Editorial Team · Independent and vendor-neutral.

Works with
NetSuite
Deployment
Cloud
Company size
SMB, Mid-market, Enterprise
Pricing
Per-employee-per-month subscription, quote-based
Founded
2015
Headquarters
New York, United States

Overview

HiBob, marketed as "Bob," is a cloud HR platform aimed at mid-sized and scaling businesses that positions itself as connecting HR, payroll and finance data in a single people system rather than as a bolt-on to a legacy HCM suite. It bundles a core HR system of record (employee database, documents, time off, lifecycle workflows) with optional modules for talent (hiring, performance, learning, skills), workforce planning and compensation, and native payroll for the US and UK, the latter built on the Pento payroll engine HiBob acquired in 2024.

The platform reports 5,000+ customer companies and over 1.23 million people managed on Bob, spanning Growth (under 200 employees), Scale (200-1,000) and Enterprise (1,000+) tiers. US payroll runs on Gusto's embedded payroll engine, handling federal and state tax filing across all 50 states, while UK payroll runs on HiBob's own Pento-derived engine. HiBob layers AI features (branded Bob AI) across the product, including a natural-language MCP (Model Context Protocol) server that lets external AI clients such as Claude Desktop, Cursor, VS Code and ChatGPT query and act on HR data within a service user's permission scope.

For ERP-adjacent workflows, HiBob's own integrations page lists a native NetSuite connector alongside ADP Workforce Now, Slack, Microsoft Teams, Google Workspace, Okta, Microsoft Entra ID, Greenhouse, Jira, Zendesk, DATEV, Workato and several global payroll/EOR and expense tools (Multiplier, PapayaGlobal, Oyster, Pleo, Rydoo). It does not publish integrations with SAP, Oracle, Microsoft Dynamics, Sage Intacct, Acumatica, QuickBooks or Xero.

Screenshots & demo

Demo video from the vendor's YouTube channel.

Modules & capabilities

HiBob (Bob) covers 27 of 61 capabilities we track in this category

44%
  • Centralized employee master dataCentral employee database with custom fields
    Core strength
  • Org chart & organizational structureInteractive org chart with live headcount and open roles
    Core strength
  • Document management & eSignatureDocument management and eSignature
    Supported
  • HR workflow automationLifecycle workflows and automation triggers
    Supported
  • Time & attendance trackingTime and attendance tracking
    Supported
  • Leave & absence managementTime-off and leave management
    Core strength
  • Custom fields & configurable recordsCustom fields on the employee database
    Supported
  • Role-based access & audit trail
    Not evidenced

“Not evidenced” means our research found no public documentation of this capability — the vendor may still offer it. Confirm on a demo.

Common use cases

  • Replacing spreadsheets and a legacy HRIS with a single employee system of record as a company scales past ~200 employees
  • Running native US and UK payroll alongside core HR without a separate payroll vendor
  • Giving Finance a live view of headcount cost and hiring-plan variance without manual reconciliation against the HR system
  • Building AI-assisted job descriptions, performance write-ups and skills gap analyses inside the HR workflow
  • Connecting HR data to NetSuite so new hires, employee changes and terminations sync into the ERP automatically
  • Standing up workforce planning scenarios (hiring, restructuring) with cost modeling before committing budget
  • Letting AI assistants (via MCP) answer HR questions or submit time-off requests using natural language

Strengths & considerations

Strengths

  • Native US payroll on Gusto's embedded payroll engine and native UK payroll on the acquired Pento engine, rather than a third-party payroll bolt-on
  • Ships a public MCP server so external AI tools (Claude Desktop, Cursor, VS Code, ChatGPT) can query and act on HR data directly
  • Combines core HR, talent, payroll and workforce/FP&A planning (via the 2025 Mosaic acquisition) in one modular platform sold per-employee
  • Reports a large concentration of tech, agency and growth-stage customers (5,000+ companies, 1.23M+ people managed)

Considerations

  • Native payroll is limited to the US and UK; other countries rely on third-party global payroll/EOR integrations (e.g. Multiplier, PapayaGlobal, Oyster)
  • Benefits Administration is sold as part of the US Payroll bundle rather than as a standalone module
  • No published native integration with SAP, Oracle, Microsoft Dynamics, Sage Intacct, Acumatica, QuickBooks or Xero

HiBob (Bob) customer case studies

How companies use HiBob (Bob) alongside their ERP — pulled from HiBob's published customer stories, with the ERP each customer runs where they state it.

Montu

Healthcare · Australia · Enterprise

Rapid hypergrowth (1,400% scaling in 18 months), need for people data and analytics, managing distributed workforce

  • scaled from 30 to 450 employees in 18 months
  • real-time people analytics
  • consistent remote onboarding experience

These customers also appear in ERP implementation stories

The same companies show up in our library of ERP implementation case studies — useful for seeing what the wider stack around this add-on looks like.

  • Lunar · UNIT4

Summarised from each vendor's published customer stories. Figures are the vendor's own claims, not independently verified by ERP Research. Browse add-on case studies

Used HiBob (Bob) with your ERP? Rate it in 30 seconds — it helps every buyer after you.

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ERP integrations

NetSuiteBob + NetSuite
Prebuilt connector
Pushes to ERPNew-hire user creationEmployee data changesTermination updates

Bob-built connector: creates NetSuite users on new hires, syncs employee data changes, updates NetSuite on termination. Bob is the source system.

Connector details independently verified against vendor marketplaces and documentation; last checked 2026-08-20.

Pricing

Full HiBob (Bob) pricing breakdown — cost at 25/100/500 seats, competitor rates & FAQs

Model
Per-employee-per-month subscription, quote-based
Starting price
$16-$25 per employee per month
Free trial
No

HiBob does not publish pricing but reported rates run $16 to $25 per employee per month. It is a modern HRIS aimed at mid-market and scaling companies, with culture, engagement and performance modules alongside core HR — and those modules are the main variable in a quote. Because pricing is per employee rather than per HR user, cost tracks headcount growth directly, which is worth modelling over a three-year horizon rather than at today's size. Get an independent shortlist with pricing guidance below.

What does HiBob (Bob) cost?

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Technical & security

Hosting
Cloud-hosted (AWS data centers in Ireland, with Frankfurt, Germany as backup/DR)
Compliance
SOC 2 Type II, ISO 27001:2022, ISO 27018:2019
Mobile app
Yes

About the vendor

Founded
2015
Headquarters
New York, United States
Ownership
Private (venture-backed; investors include General Atlantic)
Notable customers
Fiverr, VaynerMedia, CATO Networks, Fulham FC, Smartcat

Alternatives to HiBob (Bob) in HCM Extensions

HiBob (Bob) — frequently asked questions

Does HiBob (Bob) integrate with NetSuite?

Yes. HiBob publishes a native NetSuite connector that creates NetSuite users when new hires are added in Bob, pushes employee data changes, and updates NetSuite when an employee is terminated in Bob.

What ERPs does HiBob integrate with?

HiBob's own integrations page lists NetSuite as its ERP connector. It does not publish native integrations with SAP, Oracle, Microsoft Dynamics, Sage Intacct, Acumatica, QuickBooks or Xero; other finance-system connectivity runs through partners like Workato or the public HR API.

Does HiBob run its own payroll or use a third party?

US payroll runs on Gusto's embedded payroll engine with federal and state tax filing across all 50 states. UK payroll runs on the Pento payroll engine, which HiBob acquired in 2024.

How is HiBob priced?

Pricing is quote-based and calculated per employee. All plans include Core HR; Payroll, Performance, Learning, Hiring, Planning, Compensation and Time & Attendance are add-on modules, and the final quote depends on headcount, modules chosen, and implementation/support needs.

Can AI tools connect directly to HiBob data?

Yes. HiBob operates a public Model Context Protocol (MCP) server that lets AI clients such as Claude Desktop, Cursor, VS Code and ChatGPT query and act on HR data (e.g. checking who's out, submitting time off) within the permissions of the connecting service user.

Compare HiBob (Bob) head-to-head

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The HCM Extensions Buyer's Guide

Before you commit to HiBob (Bob), see how it sits against the 15 HCM extensions systems we track — on capability, ERP integration depth and what each one actually charges for.

HCM Extensions Buyer's Guide

15 systems compared · 2026

ERP Research

  • HiBob (Bob) compared side-by-side with 14 alternatives
  • ERP integration checklist — what to verify before you shortlist
  • The pricing questions that change the quote
  • A HiBob (Bob) evaluation brief, included with the guide
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HCM Extensions Buyer's Guide

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