Vendavo Intelligent CPQ
by Vendavo · CPQ
Intelligent CPQ and pricing optimization for B2B manufacturers and distributors.
Updated August 2026 · By the ERP Research Editorial Team · Independent and vendor-neutral.
- Works with
SAPSalesforce
Oracle- Deployment
- Cloud
- Company size
- Mid-market, Enterprise
- Pricing
- Quote-based
- Founded
- 1998
- Headquarters
- Denver, USA
Overview
Vendavo Intelligent CPQ is the configure-price-quote product from Vendavo, a commercial-excellence software company specializing in pricing optimization, CPQ, and rebate management for B2B manufacturers and distributors. Vendavo entered CPQ through its July 2017 acquisition of Endeavor Commerce, uniting traditional configure-price-quote capabilities with Vendavo's intelligent pricing science. The company is backed by private equity firm Francisco Partners and is headquartered in Denver, Colorado.
The product combines product configuration, guided selling, and automated quoting with AI-driven pricing guidance. Vendavo's Ensemble AI applies multiple algorithms to display suggested prices and insights to reps within CPQ, and its Deal Price Optimizer analyzes historical data and market trends to recommend data-driven prices. Additional capabilities include customer segmentation, margin-leakage insights via Profit Analyzer, and discount and incentive management.
Vendavo Intelligent CPQ targets mid-market and enterprise B2B sellers, especially manufacturers and distributors with large product catalogs and complex pricing, that want to protect margin and improve win rates by combining quoting with sophisticated pricing analytics. It integrates with CRM and ERP systems, including Salesforce.
Screenshots & demo
Demo video from the vendor's YouTube channel.
Modules & capabilities
Vendavo Intelligent CPQ covers 17 of 48 capabilities we track in this category
35%- Rules-based configuration engineProduct configuration for complex catalogs.Supported
- Guided selling workflowsCore strength
- Bundle & option configurationNot evidenced
- Constraint & compatibility validationSupported
- Attribute-based configurationNot evidenced
- Cross-sell & up-sell recommendationsCross-sell and up-sell guidance.Core strength
“Not evidenced” means our research found no public documentation of this capability — the vendor may still offer it. Confirm on a demo.
Common use cases
- B2B manufacturers and distributors quoting from large, complex catalogs
- Embedding AI price guidance directly in the quoting workflow
- Protecting margin and reducing leakage with pricing analytics
- Segmented, data-driven pricing across customer tiers
- Combining CPQ with enterprise price optimization and rebates
- Managing discounts and incentive programs within quoting
Strengths & considerations
Strengths
- Unites CPQ with Vendavo's enterprise pricing-optimization science
- Ensemble AI and Deal Price Optimizer provide data-driven price recommendations
- Part of a broader suite spanning pricing, CPQ, and rebate management
Considerations
- Greatest value for organizations with rich transaction data and margin focus
- CPQ capabilities originate from the acquired Endeavor Commerce product
ERP integrations
Vendor documents SAP pricing and order integration via REST API; no productized connector evidenced.
REST API connectivity; no productized Oracle connector evidenced.
Connector details independently verified against vendor marketplaces and documentation; last checked 2026-08-11.
Pricing
Subscription pricing based on users and modules (CPQ vs. pricing optimization); negotiated with Vendavo. Get an independent shortlist with pricing guidance below.
Technical & security
- Hosting
- SaaS (multi-tenant)
- Compliance
- SOC 2
- Mobile app
- Yes
- Languages
- English, German, French, Spanish, Chinese
About the vendor
- Founded
- 1998
- Headquarters
- Denver, USA
- Ownership
- Private equity
Alternatives to Vendavo Intelligent CPQ in CPQ
Vendavo Intelligent CPQ — frequently asked questions
How did Vendavo get into CPQ?
Vendavo acquired Endeavor Commerce, a SaaS CPQ provider, in July 2017, and integrated it with its pricing optimization technology.
What pricing intelligence does it include?
It includes Ensemble AI for suggested prices, Deal Price Optimizer for data-driven guidance, Profit Analyzer for margin-leakage insights, and customer segmentation.
Who owns Vendavo?
Vendavo is backed by private equity firm Francisco Partners.
Evaluating CPQ?
Tell us your ERP and requirements and we'll send an independent shortlist — including Vendavo Intelligent CPQ and the best-fit alternatives — with honest pros and cons.