Normative
by Normative · ESG & Sustainability
Carbon accounting platform for Scope 1-3 emissions, CSRD/CBAM reporting and SBTi targets.
Updated August 2026 · By the ERP Research Editorial Team · Independent and vendor-neutral.
- Deployment
- Cloud
- Company size
- Mid-market, Enterprise
- Pricing
- Quote-based
- Founded
- 2014
- Headquarters
- Stockholm, Sweden
Overview
Normative is a Stockholm-founded carbon accounting platform that helps organisations calculate, report and reduce greenhouse gas emissions across Scope 1, 2 and 3. Founded in 2014 by Kristian Ronn, Adam Wamai Egesa and Robin Undall-Behrend, the company built what it describes as one of the first automated carbon accounting engines, and has since expanded into product-level carbon footprinting, supplier engagement and EU-regulation-specific reporting (CSRD, CBAM, SECR). It is aimed at mid-market and enterprise organisations, particularly those facing EU sustainability disclosure requirements or pursuing Science Based Targets initiative (SBTi) validation.
The platform ingests activity and spend data via templates, direct system exports or API, then uses an AI-assisted matching engine to map that data against a database of more than 349,000 emission factors drawn from 18 scientific sources, calculating emissions in line with the GHG Protocol. Every customer account is paired with a named Climate Strategy Advisor (one of a team of GHG Protocol-certified advisors), and Normative reports a 100% SBTi submission approval rate across its client base. Its emissions calculation methodology has been independently assessed by TUV SUD.
Beyond core carbon accounting, Normative offers a Product Carbon Footprint (PCF) tool for item-level footprints from bill-of-materials or spend data, a Carbon Network for collecting verified emissions data directly from suppliers, and purpose-built reporting flows for CSRD (ESRS 2/E/S/G disclosures), UK SECR, and EU CBAM. Normative does not publish named, certified connectors to specific ERP systems; data is brought in through CSV/template upload, direct exports, or its API rather than a marketplace-listed ERP integration.
Screenshots & demo
Screenshots sourced from Normative.
Features & capabilities
Carbon Accounting & Calculation
Core emissions measurement engine covering Scope 1, 2 and 3.
- Unlimited customisable carbon footprints across entities
- AI-powered matching of business activities to emission factors
- 349,000+ emission factors from 18 scientific databases, refreshed every 6 months
- GHG Protocol-aligned calculation methodology
- Data ingestion via templates, direct system exports, spend-based or activity-based data, or API
- Automatic data quality checks and AI validation
- Independently assessed calculation methodology (TUV SUD)
Reporting & Regulatory Compliance
One-click exports and guided workflows for major disclosure frameworks.
- CSRD reporting covering ESRS 2, E, S and G disclosures
- UK SECR (Streamlined Energy and Carbon Reporting) export
- EU CBAM (Carbon Border Adjustment Mechanism) reporting for the definitive phase
- SBTi near-term, net-zero, FLAG and sector-specific target submission support
- CDP, GRI and Nasdaq ESG-aligned reporting outputs
- Audit-ready, traceable calculations with a built-in audit trail
- Customisable reporting periods and Excel export
Product Carbon Footprint
Item-level emissions calculation for product design and procurement decisions.
- Bulk import of Bill of Materials exports, spend data or supplier information
- AI-powered categorisation and emission-factor matching for line items
- PACT- and ISO 14067-aligned product carbon footprint calculations
- Emissions hotspot identification across a full product inventory
- Scenario modelling for material and manufacturing-location changes
- Export-ready PCFs for RFPs, customer requests and investor materials
Supply Chain Engagement
Tools to collect verified emissions data directly from suppliers.
- Carbon Network for supplier data collection and engagement
- Supplier emissions analysis and attributed-emissions tracking
- Direct and network-based supplier engagement workflows
- Reduction target tracking per supplier
- Data collection request and follow-up management (Inbox & Tasks)
Advisory & Expertise
Human climate expertise paired with the software.
- Named Climate Strategy Advisor assigned to every account
- 20+ GHG Protocol-certified advisors on staff
- In-house CSRD and CBAM specialists
- Structured SBTi fundamentals, target-development and validation-support workshops
- AI assistant providing methodology and emission-factor explanations
Common use cases
- Calculating a corporate Scope 1-3 carbon footprint for annual sustainability reporting
- Preparing a CSRD/ESRS disclosure ahead of an EU reporting deadline
- Submitting near-term or net-zero emissions targets for SBTi validation
- Calculating item-level product carbon footprints from bill-of-materials data for customer RFPs
- Collecting verified, supplier-specific emissions data instead of relying on industry averages
- Producing a CBAM report for goods imported into the EU ahead of the definitive phase
- Replacing spreadsheet-based carbon accounting with an auditable, centrally managed system
Strengths & considerations
Strengths
- Named Climate Strategy Advisor and access to 20+ GHG Protocol-certified advisors bundled with every account
- Independently assessed calculation methodology (TUV SUD) and a reported 100% SBTi submission approval rate
- 349,000+ emission factors across 18 scientific databases with 6-monthly refreshes
- Purpose-built reporting flows for CSRD, SECR and CBAM rather than a generic export
- Carbon Network feature for collecting verified, supplier-specific emissions data at scale
Pricing
Two published tiers, Essential and Premium, both sold through a Get a quote sales process; no list prices published. Premium adds enhanced data management, value chain (supplier) engagement, strategic reduction planning and additional support. Optional consultancy services can be purchased as add-ons. Get an independent shortlist with pricing guidance below.
Technical & security
- Hosting
- SaaS (multi-tenant)
- Compliance
- ISO 27001:2022, GDPR
- Languages
- English
About the vendor
- Founded
- 2014
- Headquarters
- Stockholm, Sweden
- Ownership
- Private (venture-backed)
- Notable customers
- Vodafone, Hertz, Hitachi Rail, Flying Tiger Copenhagen, SEB, Nordea, Ashurst
Alternatives to Normative in ESG & Sustainability
Normative — frequently asked questions
Does Normative integrate directly with ERP systems like SAP or NetSuite?
Normative does not publish named, certified ERP connectors. Data is brought into the platform via templates, direct system exports, spend- or activity-based data uploads, or its API, rather than a marketplace-listed ERP integration.
What emissions scopes does Normative cover?
Normative calculates Scope 1, 2 and 3 emissions in line with the GHG Protocol, using an emissions factor database of more than 349,000 factors drawn from 18 scientific sources.
Can Normative help with CSRD, SECR or CBAM reporting?
Yes. Normative provides purpose-built reporting flows for the EU CSRD (covering ESRS 2, E, S and G disclosures), the UK SECR, and the EU CBAM, each with export formats aligned to the respective framework.
How is Normative priced?
Normative sells two tiers, Essential and Premium, both quote-based through a sales conversation. No list prices are published; Premium adds supplier engagement, enhanced data management and strategic reduction planning on top of Essential.
Does Normative provide support for setting Science Based Targets (SBTi)?
Yes. Normative runs structured SBTi fundamentals, target-development and validation-support workshops, with submission handled by a named Climate Strategy Advisor, and reports a 100% SBTi submission approval rate across its clients.
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